Unity Trust Bank publishes “tweeting handbook” for social sector

Now this is interesting. Unity Trust Bank has just published About That First Tweet: A Practical Guide to Social Media for Charities and Social Enterprises. You can download it for free.

Now those who know me will know that I am something of a Twitter sceptic, or perhaps I mean agnostic. (No, I do mean sceptic.)

But what I do know is that I love to see organisations producing useful, useable resources for the sector — timely, well-produced materials that people can really gain from, and UTB is to be congratulated for that.

Especially when the product looks as handsome as this does. It’s beautifully designed, so much so, in fact, that even I may read it.

Well done, UTB.

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